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One of the most important considerations for businesses, as they strive to squeeze out efficiencies and become more competitive, is understanding that to be truly relevant and appealing for customers and staff, they need an intelligent business communications platform. This implies the ability to adapt and react based on real-time insights.

With the drive toward remote working leaving organisations looking for the ideal unified communications tool to suit their requirements, it can be quite easy to be swayed by slick graphics and interesting features. However, there is far more to this than meets the eye, and the focus should instead be on whether stability forms the foundation of a service, before it is improved upon through continuous innovation.

While remote working has been talked about for many a year, the forced changes brought about this year has shown that this is not just a vision, but an actual possibility across several industry sectors. At a recent conference in New York, Bill Gates said he envisioned a future where over 50% of business travel and over 30% of days spent in the office would go away, with organisations rather turning to digital communication and collaboration tools to save costs and improve efficiency.

With the enforcement of POPIA looming, a growing number of businesses are looking to digital solutions in order to achieve regulatory compliant call recording. Having this information stored safely and securely is just the start however, as the cloud now opens up the possibility of greater insights and analysis that businesses need to optimise their processes.

While a growing number of organisations have been forced to enable remote working in light of various levels of global restrictions, the focus has often been on digitisation in terms of moving applications to the cloud. But, a greater emphasis needs to be placed on nurturing cloud communities to ensure that secure access to apps and data is provided to the right people.